MCR is one of the largest hotel owner-operators in the United States, with around 150 hotels across 37 states. Led by Chairman and CEO Tyler Morse, who founded the company in 2006, MCR differentiates itself by both owning and managing its hotels, which Morse says helps the management teams stay acutely focused on success.
Part of that success is the rapid adoption of technology to stay ahead. In August of 2020, MCR acquired Stayntouch, part of a wave of modern, cloud-based Property Management Systems that focus on more user-friendly interfaces and open APIs. The company has made a number of other software investments, and Morse continually pushes for a more modern hotel tech stack than exists today.
By adopting Otelier, MCR aimed to solve the following challenges:
Read about the results of the partnership between Otelier and MCR Hotels.