Outrigger Gets Granular with Hotel Business Intelligence

James Wilson, director of Business Intelligence for Outrigger Resorts and KSL Resorts, is part of a team that has integrated data into its culture – no decisions across operations, marketing, sales are made without the analysis enabled by hotel business intelligence.
Outrigger Gets Granular with Hotel Business Intelligence

In pursuit of expansion to include a suite of data solutions for hotel owners and operators, MDO (myDigitalOffice) acquired Datavision in 2023 and rebranded to become Otelier in January 2024. Please excuse any brand inconsistencies in the content.

James Wilson, director of Business Intelligence for Outrigger Resorts and KSL Resorts, is part of a team that has immersed data into its culture – no decisions across operations, marketing, sales are made without the analysis enabled by hotel business intelligence.

“We’re very granular and we love our data,” he says. “We’re looking at our data every day down to the micro level. We’re doing five year projections. So there’s always continual planning and making sure that we’re on par for what our business is looking to achieve over the next couple of years.

“KSL Resorts has been with Datavision (now Otelier) for an incredibly long time, so we knew that they had a proven track record of being able to connect to varying source systems and become a trusted industry partner.”

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