Hospitality: The Data That Matters Most and How to Use It

Hotels aren’t lacking data – they’re overwhelmed by it. From PMS and POS systems, to labor reports and and financial statements, to guest profiles and benchmarking tools, today’s hoteliers are swimming in information. Without clarity on which metrics matter most to their role, it’s easy to fall into “paralysis by analysis” – spending more time reviewing reports than making decisions.

"Hospitality: The Data That Matters Most and How to Use It" is a practical guide for hotel leaders across operations, finance, commercial, ancillary revenue, and ownership. It breaks down the specific data each stakeholder should focus on — and how to use it to make smarter, more confident decisions every day.

By downloading this report, you’ll learn how:

• Operations leaders can align staffing with real-time demand and track labor against revenue in month – not after the P&L is closed.
• Finance teams can connect daily revenue and expense data to identify where profit is truly being created, and where it’s leaking.
• Commercial teams can optimize channel mix and pricing based on net profitability, not just top-line metrics.
• F&B, Spa, and Golf managers can use item-level and booking data to engineer pricing, staffing, and hours for maximum outlet profit.
• Owners and asset managers can centralize portfolio-level performance to identify outliers, align operators, and guide smarter capital decisions.

Download the full report to start building a smarter, more data-driven culture today.